AET Installations logo design

AET Installations logo design

AET Installations, Duns
Logo designs are often split between those that just use a unique font and/or background colour, and those that also feature some sort of graphical icon. When used within logo design, an icon can either be a generic shape (something utterly unique that helps the viewer of the logo quickly identify and remember the brand), or it can visually summarise the main function of the business (and again, this helps with quick identification, but it can also explain the nature of the business without the observer needing to think).

AET Installations requested that Scottish Borders Website Design create a logo to represent their new grain drying business for farmers in the south of Scotland and the north of England. The brief was for a modern sans serif font, with an icon and three colours; green, yellow and blue.

Unfortunately, by their very nature, grain drying systems (which occupy an entire barn) don’t particularly lend themselves to being easily illustrated, especially not in a small and quickly identifiable three colour icon. Despite this, the style, colour and shape of the icon were taken from one of the elements used within the grain drying process; the fan. So in this instance, the icon may appear to be a generic shape to some, but to those in the industry, it will be seen as a stylised fan blade that visually ties the core business into the AET Installations logo.

Circular shadows

Circular shadows

I went for a hike up around Whiteadder Reservoir the other day and was lucky to catch a break in the clouds just as I was passing the overflow area. The low sun cast stark shadows across one side of the circular concrete steps, creating an interesting combination of contrast, symmetry and texture. I don’t often take architectural photos, but I was drawn to this shot by the repetitive play of the light and shadow over the curving steps. When it comes to photos of the Scottish Borders it’s not what most people would immediately think of!

A tornado in Scotland?

Since the end of the hot weather we’ve had thunder storms passing by quite regularly. This evening a storm was tracking west to east along the Tweed Valley, with warm clear skies being swallowed by a dark, sinister, swirling cloud. As the cloud approached the thunder and lightning intensified, the breeze picked up, the temperature dropped and a sheer wall of rain could be seen behind the cloud to the west. I had noticed that the cloud was beginning to spiral and lower, and just before I started filming what looked like a tornado spout began to form and lower towards the rolling fields over the Merse. The video doesn’t really show the enormity of the dark, spiralling cloud mass that sat almost directly over the top of Cothill (just to the south west of Duns, Berwickshire). I experienced a bizarre mix of wonder and terror when recording the twister trying to form – it would have been amazing to actually see a full tornado in Berwickshire, but as the storm seemed to be moving toward the north I was terrified that if it did touch down Cothill might take a direct hit! Just after I stopped filming the spout seemed to tear itself apart and the cloud drifted harmless by. Not something that I ever expected to see in my lifetime – a tornado forming in Scotland!

Little Popsicles logo design

Little Popsicles logo design

Little Popsicles, Duns
Little Popsicles, based in Duns, is a new venture that makes bespoke hand painted wooden gifts. Scottish Borders Website Design were tasked to design a new logo based on an initial idea developed by the client.

With some designs for logos it’s possible to go down different creative paths, but with a company name like “Little Popsicles” and the type of unique hand made gifts they produce, it was essential to create a logo design that visually tied the company name and products together.

The new logo, which features different tones of brown, bright green and pink, makes use of a font that’s fun, quirky and playful, as well as an illustration of some old fashioned lollipops. The colour, font and illustration combine to make a logo that’s new with a hint of the traditional as well as being professional but human and warm.

There was only one problem with the logo concepts for this client; too much choice! Their verdict: “They look great… good work. Very pleased!”

Spring fields

Spring fields

I have just upgraded my camera, and whilst experimenting with a new lens and filters, the setting sun cast its last rays of light across a newly ploughed field on the not too distant Merse. The perfectly straight and deeply shadowed plough lines accentuated the smooth curve of the hill, and in black and white the vivid markings look quite mesmerising; like a screw thread cutting through the landscape.

Winter returns

Winter returns

This wasn’t the scene that I expected to see from the window in late March. A thick layer of frozen snow blanketing the fields of the Merse, punctuated by dark bales of uncollected hay and ominously low moody clouds closing in on the only light of the day. It still feels like the middle of winter, rather than the dawn of spring.

Castle Wood

I went for a walk around Hen Poo at the weekend and managed to capture a photo of the pond in Castle Wood. Traditionally photos of reflections have bright skies and dark hills mirrored by a pond or lake. This scene captured my imagination as it almost appeared as a negative. Instead of light skies the background the trees were almost black in the long winter shadows, with the delicately frosted reeds vivid white in comparison.

Frozen fields

I went for a walk along the old abandoned Duns to Greenlaw railway line yesterday. As a result of all the recent rain, a huge swath of this field was underwater. The cold nights had frozen the flood waters a peculiar milky white colour, and in the bright full sun of the early morning the distant ridge eerily looked like a misplaced sand dune.

License Production Music logo design

License Production Music logo design

License Production Music, Duns
Scottish Borders Website Design is very excited about this new venture. LPM is the music side of the business – a source of unique and highly original rights cleared music that will shortly be available for licensing in film, TV, radio, advertising and the games industry. LPM needed it’s own identity, but the shades of pink used within the icon connect it to Scottish Borders Website Design. The icon itself adds an element of symmetry, balance and movement, and is based on a spinning CD (or record, if you’re old school). We’re moving onto the website design and online music catalogue next.

The Jim Clark Rally goes by in a blur (literally)

Jim Clark Rally 2012, Cothill (near Duns)

The Jim Clark Rally shot passed the Scottish Borders Website Design office at Cothill on Saturday. The road was sealed off most of the day, and prior to the event starting there was an eerie silence with the occasional wail from the sirens on passing marshal vehicles. I attempted to take photos of the speeding rally cars (which were coming into view from behind a hedge at over 100mph) but only managed to get two cars in the middle of the frame (both rather blurred)!Jim Clark Rally 2012, Cothill (near Duns)